Annual MEA customer event, invitation only

MOVE + The Orange Circle

MagicOrange Value Enablement. Purpose-built for you.


Date
Thursday 19 November 2026
Doors
From 09:30 until late
Venue
The Venue, 20th Floor
3 Lower Road, Cnr West Road South
Sandton, Johannesburg
Reserve your seat

A full day, squeezed for value

One day, four blocks, twelve sessions. The morning and early afternoon are for customers, hands on and practical. From 3pm The Orange Circle opens up, partners and prospects join us, and the day turns to what is coming next. Every session carries a badge, so you know what you are walking into.

Juice Shot

Short, sharp and high impact. Twenty minutes of tips you can use on Monday.

The Juicery

The working sessions. Hands on how-to, real screens, real models, real problems.

Zest

Customer stories told by customers. What worked, what hurt, what they would do differently.

Freshly Squeezed

What has shipped. The features that are live today and worth your attention.

The Grove

What is still growing. Roadmap, market direction, and where this is all heading.

The Juice Bar

Open and interactive. Panels, firesides and your questions answered live.

The running order

Session times will be confirmed closer to the day. Here is what is covered, and what kind of session each one is.

Block 01

Morning

Customers only

We open with the session everyone talks about afterwards, a customer telling the whole truth about their journey, then head straight into the topic nobody can avoid this year.

Welcome to MOVE Intro and welcome to guests
S01 Zest Main Stage

From Pip to Pulp

PMI's journey to service costing

What drove the demand in the business, why an ITFM tool, how the partners fitted in, and how the implementation was phased to deliver value along the way. Plus the honest bits, what was harder than expected, what really drove adoption, and where PMI goes next.

S02 The Juicery Main Stage

Concentrate

AI is here, and it needs costing

Why AI is harder to cost than cloud, where the costs actually come from, and how to fold cloud-based AI into your model with real ownership and accountability. Is this a daily job or a monthly one? Both, and we will show you why. Bring an opinion, there is a live poll.

Lunch Eat something, the afternoon is dense
Block 02

Afternoon, the working sessions

Customers only

Two rooms running in parallel, so pick your track. Main stage leans model and business value, the back room leans reporting and cloud. Come for one, swap for the other, nobody is counting.

S07 The Juice Bar Main Stage

ABSA Pioneer Award & Fireside

Running a TBM office

We hand over the Pioneer Award, then sit down for an unscripted conversation about what it actually takes to run a TBM office. Modelling challenges, governance that works, and the team and skill mix you need around you.

Running in parallel, choose your room

S03 The Juicery Main Stage

Pimp My Data

Automating your model integrations

Data Studio end to end. The API layer and the Excel add-in, medallion architecture, setting up connections and sources, building transformations and outputs, and letting AI write the transformations for you. Expect a before and after that is hard to unsee.

S05 The Juicery Back Room

Pulp to Polish

Power BI bomb squad, making your reports land

Bookmark navigators, drill-through buttons, contextual URLs into MagicOrange and into your other systems, default home screens, sorting that makes sense, and visuals driven by formulas. Small changes, very different reception from your executives.

Running in parallel, choose your room

S04 The Juicery Main Stage

Cost Per Slice

Unit economics made real

What your executives think about when they go to bed, and the metrics they actually run the business on. How to capture non-allocation data in MagicOrange and get it into your reports, with worked dashboards, cost per branch, cost per ton, cost per store.

S06 The Juicery Back Room

The Perfect Blend

FinOps and TBM, today's convergence

Integrating cloud into your cost model without breaking it. Where FinOps and TBM are converging, what that means for your practice, and the practical steps to get cloud spend into the model properly.

S08 Juice Shot Main Stage

Music to My Planning

Planning, without the pain

Twenty minutes on the planning challenges every ITFM practitioner knows too well. Primary and secondary dimensions, drop downs, and the foundations you want in place before budget season lands on your desk.

Block 03

The Orange Circle, afternoon

Partners & prospects join from 3pm

The room grows. From here the day is about the platform and where it is going, with the wider MagicOrange community in the room.

RM01 Freshly Squeezed Main Stage

Today, Platform 6.1

Everything worth knowing from the last three releases

Standard Objects, MINT, OrangeSlice, MOTEF and Integrations. The features that are live right now, what they unlock, and the handful you should go and switch on as soon as you are back at your desk.

Coffee break Partners and prospects arrive
IS01 The Juice Bar Main Stage

The Juice Bar

Ask us anything, we will squeeze out an answer

Drop your "how do I do this" questions on a sticky or submit them digitally through the day, then watch the MagicOrange experts take them on live. No rehearsal, no slides, just answers and the next steps to go with them.

RM02 The Grove Main Stage

Tomorrow, the roadmap

Technology economics and what is coming next

Where the MagicOrange roadmap goes from here, where we see the market moving, and what your job looks like in three years time. Including a look at the exciting things that are not generally available yet.

PN01 Zest Main Stage

Zest Behind the Success

Customer panel

Three practitioners, one stage, no script. Technology economics, convergence, AI and what is actually working inside their organisations. The questions come from the floor, so bring one.

Closing Wrap up and thank you

Block 04, evening

The Orange Circle

The part of the day that does not need an agenda. Drinks, entertainment and the people you have been meaning to compare notes with all year, customers, partners and the MagicOrange team in one room.

Drinks & networking

The conversations that normally happen over email, happening properly.

Entertainment

We have something planned. That is all we are saying for now.

Your peers, in person

Practitioners solving the same problems you are, from across the region.

Join us on 19 November

MOVE and The Orange Circle are invitation only, tailored to our customers and the community around them. Seats are limited.

Reserve your seat

Questions? events@magicorange.com
Agenda is draft and subject to change.